I am sure you’ve done your research and know the importance of what work uniforms can do to a business. Work apparel can make a negative and positive impact on your potential client, which is why, selecting the right work wear for you company becomes all the more important.
A smartly selected work attire builds team spirit that enhances the customer’s experience, building trust in them. Simultaneously, when the client trusts your brand, they are more likely to hire your services.
So, you’ve decided, it’s time to invest in work apparel, there are some things you need to keep in mind before designing work apparel.
Remember, well-designed work wear can prove to be highly beneficial for your business, and a poorly designed attire can do the opposite, resulting in damaging the reputation of your company. You not only want to select stylish, comfortable and practical work wear, they should help in branding your business.
That is why there’s no rushing into it.
We have summarized the top 5 things to consider when buying work uniform, or when designing them.
5 Things to Consider When Designing Work Clothes
- Selecting Fabric
No matter how classy and good-looking your work apparel is, if it’s not comfortable then it’s of no use. Apart from giving a professional image to your staff, the work wear should be easy to carry so that your workers can perform their tasks without any interruption. Therefore, the first thing to look out for is the fabric. Make sure the fabric is easy to wash and does not wrinkle easily. It should also withstand daily wear while offering comfort to the workers. The last thing to consider is colors. If you are opting for brighter colors, make sure the fabric locks in colors and does not fade in sunlight. This is very important because the varying degree of fading in the work clothes liberates an unprofessional look. Always buy work uniforms from a reputed supplier to ensure that the fabric meets your requirements.
- Involve Your Employees in the Design Process
Before deciding on the work clothes, make sure you ask your workers for their feedback. Gather ideas, ask whether they agree with a specific color or fabric. At the end of the day, if the employee is not comfortable wearing their work clothes, it will drastically affect their performance. After discussing with the workers, it’s time for trial. Order a handful of designs and make your employees wear them for a few days. Once you settle with a specific design, buy work clothes in bulk
- The Work Clothes Should Reflect Your Brand
Your brand represents you, and your business and your representation or reputation in the market commands the sales. Thus, the work wear you opt for the company should represent your company’s goal and mission. Let’s say your logo is purple, the work wear should be of a similar color. One thing to keep in mind is that consistency in colors is the key to branding success. Consistent branding helps in marketing your business, and it also helps the customers to familiarize themselves with your brand.
- Customize the Work Uniform
Yes, the logo goes on the work attire without saying, but, let’s go one step ahead and think outside the box. How about personalizing the employee’s name on the work shirt? It helps the clients to know who they are dealing it. Going two steps ahead, how about a bold CTA for the customer service employee? Something like, ‘HOW CAN I HELP YOU?” or something similar
- Remember your Budget
Always keep the budget in mind. Although yes, designing corporate clothes helps in branding but working hard to achieve your goal might cross the budget, it is important to set the budget aside from the beginning. A smartly designed work apparel will boost your sales, and changing the designs every so often is not possible. There are a few things you need to consider, the working environment, their duties, will the work apparel endure that demands, how many pieces of work apparel for each staff, etc. Therefore, the best you can do is, talk to your supplier and make an approximation beforehand.
You can either design your work wear, or consider buying work uniform. If you go for the latter, research well, check for review and clients’ testimonials. This will help you in making the right decision. of couriers, you can consider direct import the work uniform China. it is much cheap price from China workwear supplier, they can make design as your own design and customized your uniform with your brand. for ANBU coverall is one professional work uniform manufacturer in China, you can direct contact with us for uniform business.
Start to Design Your Work Apparel Now
Yes, it may sound daunting, but designing your work apparel is the best decision you can take. Make sure to involve your team, ask what they prefer, keep the branding in mind, and always start with trial runs.